“Let customers reach you rather than you look for them.”
Off Page Optimization is one of the important techniques of SEO. For continuous improvement in website results, we need to regularly focus on off page optimization techniques as well. It is done offline and usually not visible on website.
Strategies on which Indian Digital Marketing focuses::
- Link Building: Bascially Off page SEO is all about getting quality links from other websites. Some of the techniques that can be used for link building are:
- a) Search Engine submission
- b) Social Bookmarking
- c) Directory submission
- d) Business listing
- e) Article submission
- f) Blogging
- Social Media Optimization: Social media plays an important role in getting quality back links, anything that you share, can also be shared by your group or network people ,which increases traffic volume. Indian Digital Marketing focuses on all possible social media tools to get back links.
- Content Promotion: : Content promotion is partially related to link building. Indian Digital Marketing focuses on writing quality blogs and then sharing the same with other sites like Facebook, Linkedin, Twitter, Google+ etc. These days social media is very powerful tool in promoting your content and to increase your traffic volume.
Benefits of Off Page Optimization for your Business:
- Improve your online presence
- Increases your web traffic
- Get various outbound links
- Higher rank for your website on Search Engines
- Makes it easy to find your site online